the center for adventure

custer: a Vacation Destination

We’re a lot like you. We are pioneers, cowboys, climbers, skiers, creatives, and builders. We love to travel, connect with new people and explore new things. Our owners, managers, and staff are passionate about the outdoors and we believe community plays a huge role in both our lives and our daily adventures. We’re committed to staying true to the spirit and grit of the Black Hills and helping guests create memorable experiences in a hub of great outdoor recreation and profound history. For our employees (the lifeblood of our organization), we create an environment that allows for individual development, success and opportunity to make an impact on each other and the guest experience. 

We are so grateful for YOU and being here for this wild adventure. Our exceptional group of skilled hoteliers is here to help you organize your trip to Custer, South Dakota. We can’t wait to connect with you, hear your travel stories, and roast some s’mores with your family. Thank you for being a vital part of our journey!

what we do

Our team brings years of expertise and experience to the tourism industry, along with something else that you don’t find on a resume – grit. An unstoppable, unflappable drive to never settle and always deliver amazing customer service to our guest. It’s the friendly, caring and helpful attitudes that exude from all levels of our team. Every staff member from leadership to housekeeping is a vital piece of our team.


our team

  • Leah Scott, Chief Operating Officer
  • Julie Robinson, Chief Financial Officer
  • Tammy Wicks, Group Sales Manager
  • Lance Noem, Head Engineer

  • Oshane Welsh, GM | Econolodge
  • Joyce Bradshaw, GM | Holiday Inn Express & Suites and Comfort Inn & Suites
  • Stephanie Carter, GM | Best Western Buffalo Ridge Inn
    and Super 8
  • GM | Buffalo Ridge Camp Resort



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